brand building

Our journey starts with understanding you. During onboarding, we’ll take a deep dive into your story, your goals, and what sets you apart in the real estate market. This includes:

• Comprehensive Brand Questionnaire: A guided process to uncover your unique selling points, personal story, and aesthetic preferences.

• First Consultation: An in-depth strategy call to clarify your vision, define success metrics, and set clear, actionable goals for the next 12 months.

• Client Portal Access: You’ll be introduced to our easy-to-use client portal, which houses everything in one place—contracts, deliverables, feedback threads, and more. No more messy emails or back-and-forth.xt goes here

Consistency is key to building a personal brand that resonates with your audience. That’s why we create a Brand Lookbook, which serves as the foundation of your identity.

• Aesthetic Development: We’ll lock in your fonts, colors, tone of voice, and the visual style that aligns with your market and personality.

• Content Strategy Blueprint: A roadmap outlining your content pillars, including trust-building storytelling, property highlights, and viral trends tailored to real estate.

This ensures every video, post, and message is cohesive and reflective of your brand.

One week before each shoot, we provide you with a customized content proposal that includes:

• Creative Concepts: 4-6 highly detailed video ideas, broken down into storytelling, viral trends, and property showcases.

• Script Breakdown: Each idea is pre-scripted with hooks, lines, and themes to ensure every piece of content is on-brand and ready to film.

• Approval Process: The proposal is shared via our client portal, where you can review, provide feedback, and collaborate with us to fine-tune the direction of your content.

This preparation ensures you arrive at each shoot confident, prepared, and aligned with the vision

Our shoots are designed to be efficient, enjoyable, and impactful.

• A Straightforward monthly shoot: In just 4 hours per session, we capture 6 polished pieces of content, ranging from talking-head videos to dynamic property showcases.

• Shot Planning: Each session follows a shot list tailored to your content proposal. This means a detailed breakdown of every single shot on the menu for that day.

This is where everything comes together seamlessly to deliver polished, impactful content.

• Professional Editing: After filming, our team handles all the post-production work, transforming your raw footage into professional-grade videos optimized for Instagram. Expect your videos delivered within 4 business days.

• Feedback Made Simple: Once the videos are ready, they’re uploaded to Loomly, where you can leave comments and provide direct feedback on each video. Whether it’s a quick tweak or a full revision, you can easily communicate what you need—no long emails or confusing threads.

• Effortless Approvals: Review and approve your videos directly on Loomly. You’ll see exactly how the content will appear, including captions and grid previews, making it easy to visualize the final result before it’s posted.

• Content Scheduling: Once approved, your content is scheduled for posting at the times your audience is most active, maximizing reach and engagement. We handle the logistics, so you never have to worry about it.

By streamlining editing, feedback, and scheduling into one cohesive step, we make the process simple, efficient, and stress-free for you.

Your brand evolves as your audience grows, and we ensure your content strategy keeps up.

• Monthly Analytics Report: Gain insights into your content’s performance, from engagement metrics to audience growth.

• Strategic Adjustments: Based on what’s working (and what’s not), we refine your content strategy every month, ensuring continued growth and success.